Category: Image Optimization
4 posts
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How to Compress Photos for Email Attachments
Shrink photos for Gmail, Outlook, and Apple Mail without wrecking detail. Use native resize first, then compress only what email needs.
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Smaller Product Images Win: WebP/AVIF, Crops, Core Web Vitals
Stop chasing prettier photos. Make product images smaller: correct crops + real display pixels + WebP/AVIF targets to lift Core Web Vitals and conversions.
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Switching WebP to AVIF for product photos (without halos)
Switch product photos from WebP to AVIF for faster LCP—avoid halos with clean masks, correct color, and AVIF→WebP→JPEG fallbacks.
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Image Optimization for Ecommerce: Crop, Background, Format First
Image optimization for ecommerce isn’t compression first. Fix crop, background, and format so grids stay sharp, CLS drops, and mobile loads faster.